For full disclosure, the truth is that I have had El Pollo Loco one time in the past two years and KFC about 25 times. I grew up with KFC and honestly like the stuff. Nothing wrong with El Pollo Loco...I just don't live close enough to one of their locations to get their food on a frequent basis. KFC? Right down the road.
The video below was made by the folks at El Pollo Loco. Apparently they opened up a hotline for people to call and compare their chicken to KFC's new grilled chicken. I can't say for sure that what you are hearing is for real, but either way, the video leaves an impression and makes me want to try El Pollo Loco again.